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The Brief:

Create an opportunity for Genz that’ll introduce them to technology careers.



Insight:

Sports can provide a pathway to the tailored programs student-athletes need to obtain sustainable career paths. We can change lives through sport.


My Role:

Art Director/ Graphic Designer


Execution:

The Spark Program is a free night school program for women student-athletes of color with an interest in art & tech. This 5-month program focuses on building metaverse literacy, networking, and the fundamentals to create and sell NFTs. Participants will learn how to leverage technology in creative ways that mix business and the arts. At the end of this program, we’ll host a Showcase for students to show off their portfolios and connect with NTF leaders & educators.